Marketing and the Internet - A powerful combination
LEAD GENERATION
Create a new business pipeline
WEBSITES

A key element in
your marketing?
E-MAILING
Learn from
your customers
PLANNING
To fail to plan is to
plan to fail....

Targeted E-Mail Marketing - Effective, trackable communication with your contacts

BSA Marketing can help you set up, implement and manage an e-mail marketing solution to help build your business

Check out some example e-mails HERE

If you are looking for a self serve e-mail marketing system with full marketing backup click here

Keeping in regular contact with your customers and prospects is a vital part of building your business and protecting that business from the competition.

Although keeping in touch with your marketplace is a good idea, it can be a time consuming and expensive process. It can be all too easy to concentrate on your main customers and let others slip through the net - even though they are a source of good, profitable business opportunities.

A personalised business to business email marketing solution could be the answer
- so long as you keep it TARGETED and RELEVANT! -

 

 

E-mail Marketing - Keep in touch with your customers - build relationships cost effectively


Targeted E-mail marketing is the biggest new opportunity in business to business direct marketing.

By sending regular marketing emails to your customers you can keep your name - and your products and services - at the front of their mind.

Based in the UK, the BSA business to business email marketing solution offers:

  • Full campaign management
  • Extensive tracking and reporting
  • Automatically send follow-up e-mails to people who read and click on your e-mail
  • Complete integration with
    off-line direct marketing
  • Real-time response management
  • Comprehensive message personalisation

Use E-mail marketing for:

  • Regular customer contact
  • Newsletters
  • Product launches
  • Special offers

  • Promoting your website
  • Research surveys
  • PR messages
  • Brand building

BSA Marketing has wide experience in implementing targeted email marketing campaigns for clients across the UK and Europe.

We are fully conversant with all UK and EU email marketing regulations.

LISTS - As with any direct marketing, for business to business email marketing a key factor is the list - a good, targeted list of relevant contacts with e-mail addresses is like gold. But targeted e-mailing is not just for big companies with big lists. Although we would recommend a minimum list size of 500-1000 (as long as they are well qualified) we have run successful campaigns with lists as small as 100.

If you don't have a good list, or your target list does not include e-mail addresses, we can help.

Alternatively, if you want to target new potential customers - we can supply targeted business to business e-mail lists - fully opt-in and selectable