Although we do include social networking (Including Twitter) in the marketing mix for some clients, I have always had the nagging voice in my head saying “is this really worth it?”.

Being honest, although I believe the answer is probably “in some cases yes” I don’t really have an answer as yet.

I have however found an interesting thread on the UK Business forum, which I believe makes some useful comment on the subject, so I thought I would share it:

Twitter, Whats the point – From the UK Business forum

This entry was posted on Tuesday, January 19th, 2010 at 10:12 am and is filed under From the forums. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.