Marketing and the Internet - A powerful combination
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Marketing Advice, Information and Resources

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In addition to the resources below, if you follow this link you will also find a number of links to external sites with resources & information which we find useful in the field of Web Marketing.

Web System User Documentation   Format File Size
CRE Loaded e-commerce system store management   Link  
Wordpress Documentation - Administering your Blog   Link  
Wordpress Getting Started Guide   Link  
       
Useful tools   Format File Size
Simple image resizer - Pixresizer   .zip 3.2MB
       
Presentations   Format File Size
Marketing on a Sheostring - East Midlands Business Link Seminar   .pdf 1.59MB
CRM - Business Link Internet Forum   .pdf 522KB
       
Strategic Papers   Format File Size
The BSA "Strategy Roadmap" Model   .pdf 15KB
Effective Sales & Marketing Integration   .pdf 75KB
Direct Marketing in 21st century   .pdf 130KB
Does Telemarketing Work?   .pdf 123KB
How to build an effective Adwords Campaign   .pdf 37KB
       
Case Studies   Format File Size
Email Marketing - Industrial OEM   .pdf 36KB
Email Marketing - Event Promotion   .pdf 36Kb
Email Marketing - SME Business Development   .pdf 36Kb
Email Marketing - Business to Business Market Research   .pdf 37Kb
Pay per Click Campaign - Consumer Services   .pdf 43Kb
Marketing Strategy Development - Sub Contract Engineering   .pdf 36Kb
       
Marketing Hints & Tips   Format File Size
Key Google Analytics Stats Explained   .pdf 68KB
Business to Business Adwords Campaigns   .mp3 5.96MB
Short Term Leads v Long Term Awareness   .pdf 73KB
CLEVQO - Managing the business development process   .pdf 146KB
SOSTAC Planning Guide - Source PR Smith 1990   .pdf 134KB
Effective E-mail Marketing - key do's and don't's   .pdf 23KB
Effective Marketing Letters (also relevant to email marketing)   .pdf 19KB
Customer Satisfaction Measurement   .pdf 81KB
Opportunities in Business Development   .pdf 96KB
Principals of Viral Marketing   . htm 14KB
Permission Based Marketing   .pdf 93KB
Effective Websites   .pdf 91KB
The best day to send marketing emails   .pdf 61KB
Principals of Internet Marketing   .pdf 106KB
       
Guest Articles   Format File Size
Targeted e-mail & the Death oF Cold calling   .pdf  
The Essence of Good Marketing Writing   .pdf  
       
Coffee Time - some fun for when the work is done   Format File Size
Miniclip - Games, Games, Games - something for everyone   Link n/a
70's Music Lyrics Quiz   .pdf 87KB
70's Music Lyrics Quiz - Answers   .pdf 62KB
80's Music Lyrics Quiz   .pdf 90KB
80's Music Lyrics Quiz - Answers   .pdf 36KB
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