Internet Marketing for SMEs: Step 1 – Forget about the Internet!

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I recently sat in on a 30 minute seminar targeted at an audience of SMEs entitled “On-line Marketing”. Although I have to acknowledge that that… Read more »

Joined-up Marketing – a better way to drive web traffic? – Part 2 – Keeping in touch

Keeping in touch – the ‘Tap on the Shoulder’ In part 1 of this series we looked at Search Engine Optimisation and the fact that… Read more »

Joined-up Marketing – a better way to drive web traffic? – Part 1 – The SEO problem

There is no question that having a website which effectively and clearly says what you offer is a vital tool for any business. This said,… Read more »

Does email marketing work? Yes it does

There is plenty of information out there about email marketing, and how it can improve ROI, but there are few straightforward facts on the effectiveness… Read more »