The Three Basic Functions of Marketing

Peter Drucker famously said: “Business has only two basic functions – marketing and innovation. ” Putting together out latest podcast had me thinking a lot… Read more »

Networking – the next step

In this article, we looked at a range of ideas about using networking as a joined-up part of your business marketing. An underlying theme was… Read more »

4 steps to a professional Podcast

Over the last few weeks we have been focusing on Podcasting. BSA Marketing now produce a bi-weekly podcast looking at micro business and SME Marketing…. Read more »

Podcasting for business

I am sure all of you will be familiar with the concept of podcasting, and many, I am sure will be regular podcast subscribers, but… Read more »