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Marketing Matters S2E20 – The Working From Home Conundrum

Over the past 6 months, “working from home” has taken a whole new meaning. The suggestion is that everybody wants to work from home but is that actually true or is it simply a case of they don’t want to commute? Spending lengthy periods on public transport or sat in a traffic jam every single day isn’t a good use of anybody’s time but, on the other hand, always working from home can be an isolating and lonely experience. What people really desire is freedom of choice.

https://mcdn.podbean.com/mf/web/4jeqw5/podcast40.mp3
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