On web marketing we continue to see a healthy uplift Year-on-Year in hits to the website, a flow of enquiries off the back of this and a consistent level of enquiry conversion. This suggests that our web marketing continues to target a more relevant audience than we were before, with positive results.
444 hits per enquiry v 801 the previous year.
Relevant and regular content and a good website combining to get suitable enquiries – perfect!
Thanks for your help in achieving this.
MD – Aardvaark Safaris