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Same Message, Different Media

Digital Marketing is all about content, and there are 2 things of which you can be certain:

  1. You can never have too much content
  2. Different people will consume content in different ways

If you accept this, then here is a way to kill both those birds. Here is a post I wrote a few weeks ago about how to build a valuable Twitter strategy: It received some nice feedback, and was well read. However some people don’t engage with a written article like this, so I have turned it into a “video”. Same message as the first post, just a different media. https://www.youtube.com/watch?v=MIlYAUA_Om0 For those who are interested, I used a tool called Powtoon to create the video. If you are OK with you video being Powtoon Branded, its free to use!  

Duncan Wright

Duncan Wright

Over the past 25 years, working in both the corporate world, and the field of SME marketing consultancy, Duncan Wright has developed extensive knowledge & experience that really adds value to BSA Marketing's clients. As a member of the CIM, and as a Chartered Marketer, Duncan has the marketing knowledge to come up with relevant and innovative marketing strategies for clients, whilst at the same time possessing the technical knowledge to turn these strategies into relevant and sustainable marketing campaigns in the real world.
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