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Social Media – Not always the answer to your marketing prayers!

social_mediaA brief, light-hearted diversion here. There are some who would have it that Social Media is THE marketing tool of the 21st Century but, like everything, and certainly all the promotional tools that have been used back to the Romans – and before, Social Media is a tool, nothing more. It is how you use it that dictates between triumph and disaster. Even the big boys with their seemingly endless creative resources and bottomless pockets don’t always get it right. This post focuses on 10 Social Media Campaigns that didn’t quite hit the spot – bet you’re glad they aren’t yours! http://onboardly.com/content-marketing/ouch-10-social-media-disasters-youre-glad-you-didnt-cause/#.Uk1o4obBN8F

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David Wright

I combine professional marketing qualifications and experience with a solid understanding of real business to discuss and advise on building business relationships and market awareness, generating leads using effective marketing communication in a down-to-earth, no jargon way. As well as discussing plans and strategies I am keen to 'get my hands dirty'. I work with my clients to make sure things happen! I also have a good understanding of the technical/web aspects of marketing which clients find a real benefit. Technology is a means, NOT an end. My focus is working with business owner/managers, £500K to £10m turnover, to plan, implement and sustain effective market communication and brand awareness as a platform for targeted sales development and business growth.
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