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LinkedIn launch University Rankings

By David Wright Effective Marketing
I'm not sure whether this new offering from LinkedIn is actually useful for most of us, but it certainly makes interesting reading. It is also…
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BSA New Logo – Trans

Summer Puzzle 2014 – The Answer

By David Wright Effective Marketing
The puzzle we left you with before our summer break was: What is the next number in the sequence: 10, 9, 60, 90, 70, 66...…
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Does your web content marketing generate leads? Here are 3 rules to help ensure it does

By David Wright Effective Marketing
Lead generation through content marketing is like going to Siberia. Everyone knows where it is but only a few manage to get there and even less…
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What a difference a word makes

By David Wright Effective Marketing
I've said it before and I'll say it again: Content is king! Good content is key to making your website engaging, yet many people struggle…
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GrowthAccelerator helps boost Manufacturers

By David Wright Effective Marketing
New figures from GrowthAccelerator are giving really positive indicators with manufacturers supported by the GA programme forecasting an average growth of 40% for 2014. This high…
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5 Steps to relevant, attractive content

By David Wright Effective Marketing
If you read these pages regularly, you'll know I am a great fan of regular new content on a website. New, relevant content keeps your site interesting and…
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Business Development Platform 3 – Getting Out There#1 – Lead Generation

By David Wright Effective Marketing
3. Getting Out There#1 - Lead Generation So far in this series we have talked about understanding your business development process and establishing a clear…
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Do you visit your customers?

By David Wright Effective Marketing
When we start working with a new client, we always aim to sit down with them and set a plan of activity so everyone knows…
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Unsubscribes – An opportunity not a problem

By David Wright Effective Marketing
When I first talk to people about the opportunities and benefits from email marketing and email newsletters, there is one question that comes up more…
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Your Business Development Platform 1 – Define your sales process

By David Wright Effective Marketing
I have said it before, but I do spend a great deal of time talking with people about their businesses and their approaches to marketing…
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Podcasts

feb19_5_wide

The hype behind chatbot search marketing

The hype behind chatbot search marketing

feb19_5_wide

How useful is content writing AI?

How useful is content writing AI?

feb19_5_wide

Build, Buy or Rent?

Build, Buy or Rent?

feb19_5_wide

Marketing Matters S7E2 – The Challenge of Tech Projects for SMEs

Marketing Matters S7E2 – The Challenge of Tech Projects for SMEs

feb19_5_wide

Marketing Matters S7E1 – Realities of running a small business: Planning – Why Bother!

Marketing Matters S7E1 – Realities of running a small business: Planning – Why Bother!

feb19_5_wide

Marketing Matters S6 Bonus – Google Analytics is Changing

Marketing Matters S6 Bonus – Google Analytics is Changing

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