What if…..
We are regularly posting about the dangers of relying on a single resources (Facebook, SEO etc) for your marketing. But there is a brainstorming game…
Balancing Agility & Process
If you start a new business, ultimately the goal is probably to turn a profit. This requires growth in turnover, whilst at the same time…
'Low Hanging Fruit' – Tempting but dangerous
'Low Hanging Fruit' can offer a quick-win for a business but is it wise to ignore the wider picture? Method Marketing? Our philosophy is to…
B2B E-mail in the GDPR world
As with all posts on the subject, I must start it by saying that I am not a legal expert. This blog should be read…
WordPress Gets a Major Update
In early December, WordPress moved from Version 4.9.9 to Version 5. WordPress V5 is a major release, most significantly for the inclusion of a new…
Funding for Growth
"If you fail to plan, you are planning to fail!" BENJAMIN FRANKLIN There have been a number of reports recently focusing on the issue of…
Is PR dead, or ready for the 21st Century?
Is PR dead? If you mean long lunches shmoozing with editors and journalists then I think the answer is yes! But has the pendulum swung…
Creating Well Written Content – With help from YOAST
Content marketing is all about creating informative, well-written content that tells people what you do. Write this including relevant keywords, and it will also help…
Networking in a joined-up marketing world
Networking is often a key part of the marketing mix for SMEs, so its important that it is fully integrated into a joined-up promotional approach. It is…
Joined-up Marketing – The Social Angle
Everyone who reads our blog regularly will know that we are all about joined-up marketing. It is about using all the appropriate tools available to…
