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Web Hosting Sq

Bridging the hosting technology gap

By Duncan Wright 9th February 2021 Expert Support, Technical Know-how, Other
There's more to hosting your website than you might think... Marketing today demands a web presence and, in my opinion, that presence needs to include…
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bridge the website technology gap

Bridging your website technology gap

By David Wright 27th January 2021 Expert Support, Effective Marketing, Technical Know-how
A website is for life, not just for Christmas! - OK, not exactly, but you get my point. The issue is that business owners treat…
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shutterstock_1276410046

Bridging the technology gap

By Duncan Wright 14th January 2021 Effective Marketing, Technical Know-how
SME business owners have a problem... Technology is essential to pretty much every business these days...but there is so much of it. Computers Email Websites…
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Change_is_good

Embrace change. Make things better

By David Wright 3rd December 2020 Expert Support, Effective Marketing, Technical Know-how
There's nothing like a refreshing change. A change is as good as a rest. We've all experienced change this year though I reckon few would…
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stifling-innovation

Is a short term cost focus stifling innovation?

By David Wright 22nd October 2020 Expert Support, Effective Marketing, Technical Know-how
If you've had a chance to listen to our latest Marketing Matters Podcast, you will have heard us talking about the value of innovation and…
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analytics_missing_link

Analytics – the key to an effective marketing process

By David Wright 17th July 2020 Effective Marketing, Technical Know-how
Recently we have been focussing on the value of partnership as a platform for an effective marketing process. A challenge with partnerships is that many…
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dashboard

The Power of Dashboards

By Duncan Wright 15th July 2020 Effective Marketing, Technical Know-how
In the latest edition of our podcast, we talk about the importance of focusing on your business objectives, and using data to inform your decisions,…
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invisible_technology

The best technology is effectively invisible

By David Wright 5th June 2020 Effective Marketing, Technical Know-how
Technology is everywhere! During the past few weeks, it has been the main way that we have been able to stay in contact with one…
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shutterstock_1144449074 (1)

Are Webcasts a good marketing tool?

By Duncan Wright 5th June 2020 Effective Marketing, Technical Know-how
During the Lockdown, web meetings, and webinars have definitely come of age, and the number of people selling them as the next big marketing thing…
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reputation

Protect your Reputation

By Duncan Wright 21st May 2020 Technical Know-how
In this weeks podcast one of the things we talked about was the importance of reputation when sending emails. In this post I want to…
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Recent Podcasts

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Marketing Matters S3E4 – Communicating via content

Marketing Matters S3E4 – Communicating via content

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Marketing Matters S3E3 – Choosing the right host for your website

Marketing Matters S3E3 – Choosing the right host for your website

feb19_5_wide

Marketing Matters S3E2 – Own your website as a marketing tool

Marketing Matters S3E2 – Own your website as a marketing tool

feb19_5_wide

Marketing Matters S3E1 – Technology & expertise in the real world of business

Marketing Matters S3E1 – Technology & expertise in the real world of business

feb19_5_wide

Marketing Matters S2E25 – “You have two ears & one mouth, use them in that proportion”

Marketing Matters S2E25 – “You have two ears & one mouth, use them in that proportion”

feb19_5_wide

Marketing Matters S2E24 – Stronger marketing during change

Marketing Matters S2E24 – Stronger marketing during change

BSA Tweets

BSA Marketing@bsamarketing 22 hours ago
While websites and hosting can be considered the tools that allow for you to communicate, you also need the skills and resources to achieve an effective marketing solution. ow.ly/OnGM50DJCNx #MidMorningMatters #podcast #website #hosting #marketing
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BSA Marketing@bsamarketing 2 days ago
Visual content is a powerful tool when harnessed and used to its full potential. How to easily boost your search engine rankings with visual content. ow.ly/Ln3n50DGk5L via @Inc #SEO
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BSA Marketing@bsamarketing 3 days ago
Unsubscribe rates are one of the email marketing metrics that matter. Along with open rate, #CTR & #conversion rate, it can reveal a lot about customers' preferences, the content they like and how often they would like to hear from you. ow.ly/5LYM50DBmh1 via @jeffbullas
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BSA Marketing@bsamarketing 4 days ago
How the length of a blog post the headlines it includes, the structure that is presented, and the visual content included can have an impact on clicks, views, traffic and shares. ow.ly/GLig50DGjSf via @Purecontent @semrush #blog #clicks #traffic
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BSA Marketing@bsamarketing 5 days ago
Getting people on #socialmedia to tap your link is an achievement in & of itself. If the page doesn’t load quickly & show them exactly what they want, they’ll bounce. Use #Twitter landing pages to help you get more value from every #click. ow.ly/BaQH50DDB9h via @unbounce
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BSA Marketing@bsamarketing 1 week ago
The podcasting ecosystem lives in a new context… it’s moving from niche to mainstream. And getting on the next big trend is a good reason it should not be ignored. ow.ly/u0z450DBmco via @jeffbullas #podcast
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BSA Marketing@bsamarketing 1 week ago
People aren’t visiting the same websites as before COVID-19, with many #URLs taking hits as viewing behaviours changed. #Email marketers were left wondering why content wasn’t converting despite the record number of people online. ow.ly/d9QH50DBmCH via @MarketTechNews
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BSA Marketing@bsamarketing 1 week ago
Marketing today demands a web presence and that needs to include a website. If you are creating a website you need to consider your hosting. Effective hosting is a key element of your business website. ow.ly/YLTG50DxBZl #MidMorningMatters #website #hosting
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