Summer Quiz 2022
Summer may not quite be here yet but our quiz is here to get you in the mood early. In a range of current affairs…
SEO and joined-up marketing
As we discuss in our latest podcast, one of the most common things we hear from clients is "What I need to do is get…
3cx – IP Telecoms 2 years On
Two years ago I wrote a post about 4 tools we could not do without, and number four was our Cloud IP phone system 3cx.…
The Importance of Choosing the Right Web Host
Alongside our latest podcast, where we talk about the importance of things like email hosting and domains, I thought it would be worth devoting a…
What is Joined-up Marketing?
As we finish or series on E-business, the final episode of the podcast looks at how all the elements need to be joined-up to be…
Christmas Quiz 2021
There's still a lot of uncertainty in the world at the moment but it's quizness as usual with our end of year festive quiz. 12…
Enquiry follow up. How good are you?
With a focus on click-through optimisation and "Calls to Action", there is always a lot of emphasis placed on "Getting the enquiry", but once you…
Search and Social – THE Marketing Priorities – Really!
It's not just about getting people to your site When people start to talk to us about marketing, the opening subject is usually either SEO…
Is e-commerce right for my business
To sell on-line or not to sell on-line, that is the question As we start a new marketing Matters Podcast series focusing on e-business, we…
Summer Quiz 2021
We may be starting to see the light at the end of the tunnel after these dark, difficult times but we still need to stay…
Recent Podcasts
BSA Tweets
An understanding of Twitter #demographics is key to connecting with an audience who is ready and waiting to read and engage with your Tweets. blog.hootsuite.com/twitter-demogr… via @hootsuite
Many small businesses underestimate the impact of #marketing; they see it as just another cost to worry about. They don’t realize the long-term impact marketing has on generating consistent revenue, even in a recession. sapperconsulting.com/why-invest-in-… via @SapperUSA #ROI #Engagement
Podcasts are useful #SEO assets, so it's important to help them rank. Gain visibility in search with these tips. searchenginejournal.com/podcast-seo-ra… via @sejournal #podcasts
When someone regularly adds new content to their sites, they face an inevitable question: What happens to my older articles? Is there a way to keep your content always up-to-date? Yes, but first let’s discuss the why. moz.com/blog/how-to-up… via @Moz #blogging #traffic #SEO
5 major factors distributors must confront in this industry when it comes to driving online sales. cleanlink.com/sm/article/Tip… via @CleanLinkNews #B2B #ecommerce #SEO #PPC
#SEO & content are both powerful on their own. But a combination is where you see the best results. It's not just optimizing content for search but instead, taking a different approach & creating a single SEO content strategy. searchengineland.com/optimizing-con… via @sengineland #keyword
Content marketing strategies for home services' (plumbing, landscaping etc.) websites that drive #ROI. forbes.com/sites/forbesag… via @ForbesTech #blogging #testimonials
Online content creation requires a tricky balance. You need to provide real value to readers, while also appealing to automated search engines. So how can you improve on both sides? smallbiztrends.com/2022/09/how-to… via @smallbiztrends #SEO