The most important thing in marketing…
I just typed "Marketing" into Google and got 1.77 BILLION results in 0.42 seconds So out of these 1,770,000,000 options, which is the most important?…
Publishing a website – End of the project or the start?
Traditionally, a new website has been treated in the same way as a brochure; publishing a website was seen as the final act of a…
Do I need a web designer?
If you want a new website, the first call is normally to a web designer. Why? Do you actually need a web designer or…
Planning time for your business
Owning and running a business is not about doing whatever you do.... Accountancy, Bricklaying, Clothing, Design, Engineering, Farming, Grocery..... We can work our way right…
The importance of business credibility – Part 2
In the first part of this article (read it here) I talked about the importance of a clear strategy and action plan. Now, I conclude…
What is the point of grant funding?
Something happened last week, not once but twice - and it really made me question the value some businesses put on marketing, and where their…
Apprenticeship Grants – What are they for?
The fall and rise of the apprenticeship Apprenticeships have been around for hundreds of years, then all of a sudden in the 1990's everyone was…
The power of marketing – inspirational
A man with a goal This story starts in May 2014 when Fabio Zaffagnini had a problem. He is a fan of rock group Foo…
Design and Content – Getting the balance right
What's the point of a website? I don't think it makes any difference whether your business is B2B, B2C, Third Sector or even just a…
The Content Marketing Dilemma
It is the most common question I hear when talking with clients about the potential of social media.... Will we have enough to say and…
