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Effective Marketing
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The many ways to skin a cat

By Duncan Wright Effective Marketing
I am quite an opinionated person, and in my youth, I may have been accused of having an “I am right and everyone else is…
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Effective_results_effciently

Effective results – efficiently

By David Wright Effective Marketing
Achieving effective results should be at the heart of every business - whatever this means! We have been looking at 'achieving results' from two different…
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dashboard

The Power of Dashboards

By Duncan Wright Effective Marketing, Technical Know-how
In the latest edition of our podcast, we talk about the importance of focusing on your business objectives, and using data to inform your decisions,…
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The_Power_Of_Partnership

Partnership for Performance-Case Study

By David Wright Effective Marketing
Where clients and suppliers can work in partnership, there is the opportunity to grow a relationship built on confidence and understanding which allows more flexibility.…
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growth-coaching.png

The Power of Partnership

By Duncan Wright Effective Marketing
It's is often stated that in business, you should look to surround yourself with people who have knowledge and talents in areas where you might…
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adapt

Social Distancing Threat or Opportunity?

By Duncan Wright Other
Keeping your customers and clients and arms length is likely to be here to stay for the foreseeable future. As is providing an environment where…
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Jo Do It

Just do it! – The value of (effective) implementation

By David Wright Effective Marketing
The COVID pandemic has turned the economy upside down. As in any period of major upheaval, some businesses  (Zoom and Amazon spring to mind!) that…
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invisible_technology

The best technology is effectively invisible

By David Wright Effective Marketing, Technical Know-how
Technology is everywhere! During the past few weeks, it has been the main way that we have been able to stay in contact with one…
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shutterstock_1144449074 (1)

Are Webcasts a good marketing tool?

By Duncan Wright Effective Marketing, Technical Know-how
During the Lockdown, web meetings, and webinars have definitely come of age, and the number of people selling them as the next big marketing thing…
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Process-1

Marketing comms: A process, not event

By David Wright Effective Marketing
Over recent weeks we have been talking about Business Philosophy,  a potentially esoteric subject yet, as with most things in business, philosophy only takes us…
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Podcasts

feb19_5_wide

The hype behind chatbot search marketing

The hype behind chatbot search marketing

feb19_5_wide

How useful is content writing AI?

How useful is content writing AI?

feb19_5_wide

Build, Buy or Rent?

Build, Buy or Rent?

feb19_5_wide

Marketing Matters S7E2 – The Challenge of Tech Projects for SMEs

Marketing Matters S7E2 – The Challenge of Tech Projects for SMEs

feb19_5_wide

Marketing Matters S7E1 – Realities of running a small business: Planning – Why Bother!

Marketing Matters S7E1 – Realities of running a small business: Planning – Why Bother!

feb19_5_wide

Marketing Matters S6 Bonus – Google Analytics is Changing

Marketing Matters S6 Bonus – Google Analytics is Changing

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