Protect your Reputation
In this weeks podcast one of the things we talked about was the importance of reputation when sending emails. In this post I want to…
Do Don’t Say
To run a sustainable business requires motivation. The best way to motivate yourself is to create a close connection between your life philosophy (what gets…
Your business philosophy? Do you live it?
Building and running a business is challenging and can be hard work, but it can also be very rewarding. We all do things for a…
Content – The elephant in the marketing room (still)
Although the essence of marketing is communicating with your target markets, so many SME businesses focus on HOW they want to communicate rather than WHAT…
3 ways marketing is like buying premium bonds
Recently Captain Tom's 100 lap challenge has got me thinking about the whole question of marketing and social media marketing in particular. It made me…
Reflections on Lockdown
It has been an interesting 3 weeks. On 17th March I was sitting in a hotel in Ecuador's largest city, Guayaquil. I had been out…
Adapting to the Lockdown
We are now three weeks into the new world that is lockdown. A lockdown that will likely continue at least for the next 3 to…
Lockdown. Is there a silver lining for business?
These are strange times. Everything, including the world of business, has been thrown up into the air. As they land, things have changed - or…
4 Tools we could no longer live without
As we discussed in this week's Marketing Matters podcast, one or two things have changed over the last couple of weeks! One of the biggest…
The Truth about WordPress Security
As you can read in David's post this week, WordPress is a great tool for small businesses. and is a significant playing in the world…
