Social Media or Email Marketing?
Social Media + Email Marketing. A marriage made in heaven or a marriage of convenience? At their most basic, both email and social media are simply…
Real thirst for growth in Tameside
Business in Tameside is on the up, and if an event held in Ashton last week is anything to go by, there is a real…
New app to edit MS Office files on your Tablet or Smartphone
Last time we told you about a new remote desktop app from Microsoft allowing you to access your desktop PC from a Tablet or SmartPhone…
Social Media – Not always the answer to your marketing prayers!
A brief, light-hearted diversion here. There are some who would have it that Social Media is THE marketing tool of the 21st Century but, like…
Leverage your content creation
One of the biggest barriers to sustained marketing communication is making sure you maintain consistent, relevant content creation that will be of interest to your…
Planning for growth? Planning for change
I have spent a good deal of time recently thinking about a couple of questions: What is the essence of a business? How can a…
More funding for SMEs who want to think strategically
Despite our long held view that marketing is: 'A process, NOT an event'... ...the reality for most SME businesses is that their marketing…
Strategy plus Communication – The essence of effective marketing
After more than a quarter of a century in marketing (Scary), it still intrigues me that strategy and action are so often separated in business,…
The importance of building a contact database – 6 Tips
We have always taken the view that: You are an EXPERT in your field... ....Make sure your customers and prospects know it...and remember it! The…
Marketing grants for North West manufacturers
Two questions we regularly ask SME businesses: What is your marketing strategy? What is your marketing budget? Normally the response is a wry smile or,…
