WordPress Security
A downside of WordPress' popularity is that it can be a target for malicious software and hackers. "Who'd want to hack into my little company's website", I…
The Danger of Summer
I'm writing this article as snow is falling! This may seem a little after the event... but important all the same! Summer Over the summer…
Google Images Beware – Tips to avoid copyright issues
We all do it, it's just so easy! You need an image for your presentation or Twitter post, you go to Google Images and type in…
Quiz: Are you Brand Marketing savvy?
How good is your brand? Take our quiz to find out! [viralQuiz id=3]
New Balance – A marketing success story
For a long time, New Balance were viewed as the pre-1990 Skoda of the trainers & fashion world. Nowadays, they're a very strong brand, with…
The best social media gaffes
When running to social media accounts as or for a business, it is of course important to do so professionally and carefully. A company's social media…
How to make your events more engaging
Most of you will have attended one or more business events at some point. Be it a generic networking event, a trade show or even…
The importance of consistency across social media
As with many things, the first few seconds and first impressions count. It is no different with social media. These days, businesses are judged on…
Joined-up LinkedIn
Those of you who read our blog posts regularly will know we talk about "joined-up marketing" a lot. Joined-up marketing is, in essence, making sure…
Why WordPress?
Anyone who has had a conversation about websites with us at BSA will know we are big advocates of WordPress. Of course, there are many…
